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The author · Serie Disruptivos

Written from the field, not the stands.

Five books in two languages — on why good companies die, how to enter the world's toughest market, and how to keep leading when machines do half the work.

Disrumpe o Desaparece by Daniel Santos Cori — book cover

Spanish · Hardcover · 154 pages · Oct 2026

Disrumpe o Desaparece

Cómo el éxito destruye silenciosamente a las empresas, y cómo medirlo antes de que sea demasiado tarde

In EnglishHow success quietly destroys companies, and how to measure it before it's too late

“The companies that survive don't predict the future better. They're built differently.”

The plan was flawless. The strategy was right. The execution was perfect. And the company fell anyway. It wasn't bad luck. It was a pattern Daniel Santos Cori watched repeat itself for more than thirty years, in several countries. He has a name for the silent decay that eats away at a strategy while everyone executes it well: Strategic Entropy™.

Designed to Survive by Daniel Santos Cori — book cover

English · Hardcover · 126 pages · Oct 2026

Designed to Survive

How to Stop Defending the Past and Build a Company That Survives Change

“The difference between rising and falling isn't luck. It's architecture.”

It wasn't bad luck. It's a pattern that repeats across every industry: companies don't disappear from bad decisions — they disappear defending decisions that were once right. And they almost never see it coming until it's too late.

Diseñado para Sobrevivir by Daniel Santos Cori — book cover

Spanish · Hardcover · 130 pages · Oct 2026

Diseñado para Sobrevivir

Cómo dejar de defender el pasado y construir una empresa que sobreviva al cambio

In EnglishHow to Stop Defending the Past and Build a Company That Survives Change

“The difference between rising and falling isn't luck. It's architecture.”

It wasn't bad luck. It's a pattern that repeats across every industry: companies don't disappear from bad decisions, they disappear defending decisions that were once right. And they almost never see it coming.

Destino USA by Daniel Santos Cori — book cover

Spanish · Hardcover · 342 pages · Sep 2026

Destino USA

La guía definitiva para conquistar el mercado americano

In EnglishThe definitive guide to conquering the American market

“The American market is ready for whoever is ready for the market.”

Destino USA is the definitive guide for business owners, entrepreneurs and executives who want to expand into the United States strategically, profitably and without making costly mistakes.

El Último Turno by Daniel Santos Cori — book cover

Spanish · Paperback · 282 pages · May 2026

El Último Turno

Liderar en tiempos de I.A.

In EnglishLeading in the age of AI

“Artificial intelligence doesn't replace leadership. It puts it to the test. It amplifies who you already are.”

It wasn't a crisis. It wasn't a recession. It wasn't a pandemic. It was something quieter, and far more final. While most companies are still debating what to do about artificial intelligence, others already run on models trained on their own data, AI-augmented teams and systems that learn faster than their competitors.

Want Daniel in your room?

Keynotes, author talks and private workshops — in English and Spanish.